Bring Awareness To The Cause With Custom Patches!

If you want to increase awareness for a cause, there are many ways to do so today. Legacy media such as print and broadcast sources can get help get your message out. Social media boosts engagement and online awareness. 

To truly be effective, however, you need a comprehensive, integrated marketing program. And awareness custom patches can be an outstanding component of that program, a cost-effective way to dramatically increase awareness of your cause.

Why Patches?

You might not have considered awareness custom patches before as a marketing tool. They are a highly effective way to increase the visibility and awareness of your logo and organization’s brand. They combine creativity with purpose, to enable you to advocate for change, support communities, and make a lasting impact. 

No matter what you’re raising awareness for -- health conditions, social justice movements,  environmental issues or anything else -- custom patches provide a tangible, visible medium to express solidarity and inspire action.

Custom awareness patches a low-cost, high-visibility way to get your message across. When ordered in bulk, the more patches you order, the lower the per-unit price. You can order lots of patches to distribute widely at relatively low prices compared to other marketing approaches.

The Appeal of Patches

Every patch tells a story. When someone spots an awareness patch on a jacket or backpack, it can spark curiosity and conversations. The patch’s value as conversation starter helps lead to greater awareness of your cause, and even more people telling the story.

Unlike flyers or stickers that may get discarded, awareness custom patches become a permanent accessory. People sew or iron them onto clothing, bags, or other items, showing their commitment to the cause every time they are in public.

Awareness patches go beyond being accessories. They inspire action by creating a sense of belonging among supporters. When individuals wear a patch, they feel part of a larger movement. This collective identity motivates them to participate in events, donate, or advocate for change.

Ways to Use Custom Patches

Many organizations use custom patches to promote their cause. Here are some of the most popular ways they do so.

Fundraising Campaigns 

Selling awareness custom patches during fundraising events boosts both revenue and visibility. Attendees walk away with a meaningful keepsake while supporting the cause.

Community Events

Hand out patches at rallies, charity runs, or awareness walks. Participants wearing them will amplify the cause further through their personal networks.

Partnerships and Collaborations 

Partner with schools, businesses, or community groups to distribute patches. This can be particularly effective for school programs such as Red Ribbon Week or D.A.R.E. programs. Collaborative efforts expand your reach and build lasting relationships.

Volunteer Recognition  

Reward volunteers with exclusive patches to show you appreciate their contributions to the cause. Recognition helps foster loyalty and encourages continued support.

Designing Awareness Custom Patches 

The effectiveness of an awareness patch hinges on its design. The details should align with the cause it represents. The following factors will help your design inspire your desired audience.

Symbolism 

Use symbols or imagery closely associated with your cause. Pink ribbons, for example, are instantly linked to breast cancer awareness. Similarly, other designs such as wildlife, forests or meadows show a connection to environmental concerns.

Fonts and Messaging 

Keep your text concise and clear. A single phrase such as “End Hunger Now” or “Support Equality,” or “Protect Wilderness” makes a positive impression without overwhelming the design.

Materials and Patch Type

Consider the design of your patch, and how and where it will be worn or displayed. Choose durable materials that are appropriate for the patch’s intended use. Your patch supplier will work with you to determine which patch type is right for your specific needs.

Types of Awareness Custom Patches

The most common types of custom patches are embroidered, woven and PVC. All have their pros and cons. Let’s take a look at each of them.

Embroidered Patches

This is the classic patch style, with the design embroidered onto a twill background. This timeless look features a textured look, usually with a raised border. It’s well suited for standard geometric shapes, and relatively simple designs. This is the least expensive patch style.

Embroidered patches can be attached using either sew-on or iron-on methods, provided the material they’re being attached to can take the heat of an iron.

It’s best to keep designs simple and uncluttered with embroidered patches. Too much detail can make them look muddled, and make text illegible.

Woven Patches  

Because woven patches use thinner thread than embroidered ones, they can include greater detail in the image, and smaller text. Woven awareness custom patches allow fine lines and small text to stand out.

Like their embroidered counterparts, woven patches can be sewn on or ironed on. They are slightly more expensive than embroidered patches.

PVC Patches 

 If you need a highly detailed patch with near photo quality images that’s durable and waterproof, go for PVC patches. They’re ideal for outdoor activities, such as fundraising walks or environmental cleanups. They won’t fade or fray. They are more expensive than either embroidered or woven patches, but they are commensurately more durable as well.

One word of caution, however. Because they are made of a soft, rubberlike vinyl material, PVC patches cannot be ironed on, but must be sewn. 

Add-Ons 

If you want to give your awareness custom patches added visual punch, there are several ways to do so. For woven and embroidered patches, you can add neon or metallic threads. These are best used sparingly to give the patches an extra “pop” of color. They make elements of the design really stand out.

Glow-in-the-dark patches can really add emphasis and style. These are outstanding for causes such as nighttime pedestrian or bicycle awareness, or for emergency first responders.

Our Role as a Patch Supplier

At Patches4Less.com, we’re dedicated to creating outstanding custom patches of all kinds. With 20 years’ experience and a dedicated team of talented graphic artists, we understand the benefits of well-designed custom patches

We offer top-quality patches at outstanding prices. Our signature customer service ensures you have full creative control over your patch design. We even make ordering easy! If you have questions, we have answers. 

If you’d like to know more, email us at [email protected], or  call us toll-free at 866-847-2824. Or you can fill out our no-obligation free quote form. We’re here to serve all your awareness custom patches needs.